Kris Jenner’s Platinum Blonde Makeover: Watch the Viral Video
In the ever-changing landscape of celebrity culture, Kris Jenner is one of the few figures who can consistently capture the public’s attention. In a viral video, the matriarch of the Kardashian-Jenner empire has once again proven that reinvention is not limited by age.
This is not just a simple hair change; it’s a masterclass in branding, a statement of ageless confidence, and a perfectly executed cultural moment. Created with the assistance of Hollywood’s top hairstylist, Chris Appleton, this transformation goes beyond aesthetics, tapping into the broader narrative of Jenner’s recent “resurgence” and cementing her status as a style icon who continues to set trends, rather than simply follow them.
Here, we’ll break down the viral reveal, look at her history with blonde hair, and explore why this specific makeover is making such an impact.
The “Blondie Reveal”: Inside the Viral Moment
On October 8, Kris Jenner and celebrity hairstylist Chris Appleton released a joint Instagram post that immediately grabbed attention. The clip, a masterfully edited “before and after” reel titled “Blondie,” was set to the popular audio of Sabrina Carpenter’s song, “When Did You Get Hot?”
Deconstructing the Video
The video begins with a deliberately raw “before” shot: a makeup-free Jenner, 69, sits in a styling chair wearing a brown zip-up hoodie, her hair wrapped in a white towel. Next to her, Appleton, 42, mixes hair dye, setting the stage for a dramatic change. As the audio plays, Jenner playfully lip-syncs the line, “Wait, I need a minute,” capturing a moment of anticipation.
Appleton then mouths his part, “Ok? Here it comes!” before Jenner covers the camera with her hand. She pulls her hand away in a seamless transition to reveal the stunning “after.” Appleton spins her chair to showcase a completely transformed Kris Jenner: her signature dark pixie is gone, replaced with a chic, multi-tonal platinum blonde style. Her new outfit is a sophisticated all-black ensemble, and her makeup is flawlessly glamorous.
The Dream Team: Chris Appleton & Ash K. Holm
A transformation this dramatic requires an A-list glam team. Chris Appleton is the visionary hairstylist who has created some of the most iconic looks for stars like Kim Kardashian and Jennifer Lopez. His involvement signals that this isn’t just a casual change, but a high-fashion statement.
Also tagged was Ash K. Holm, the celebrity makeup artist who perfected Jenner’s stunning look. Holm, who has worked with clients like Ariana Grande and Khloé Kardashian, proudly commented on the post, writing, “Uhhh she looks incredible… we did that!!!” Her comment highlights the expert collaboration behind the final product.
The Internet’s Response: “I’ll Have What She’s Having”
The response to Jenner’s new look was immediate and overwhelmingly positive. Beyond the praise from her own glam squad, fans flooded the comments with admiration for her bold and youthful style.
One fan wrote, “I’ll have what she’s having,” echoing a classic movie line to praise her vibrant appearance. “She’s 30 right now? Stunning work and so much fun wow, you are both gorgeous!” another added. The comments emphasize a key theme: Jenner’s ability to defy age-based expectations and embrace a look that is both modern and authentic to her powerful persona.
Not Her First Time as a Blonde: A Look Back at Kris’s Hair Evolution
While this platinum style is certainly a showstopper, it’s not the first time the “momager” has switched her signature dark brunette for lighter locks. Her willingness to experiment has been a consistent part of her style journey.
- The 2018 New Year’s Pixie: In January 2018, Jenner surprised fans with a textured, icy blonde pixie cut to ring in the new year. The look was edgy, modern, and proved she could effortlessly handle the challenging shade.
- The 2019 Met Gala Bob: For the 2019 Met Gala, themed “Camp: Notes on Fashion,” Jenner wore a sleek platinum blonde bob with elegant, swooping bangs. Paired with a dramatic navy jumpsuit, the look perfectly interpreted the theme and showcased her ability to use fashion and beauty for theatrical effect.
The experiments she conducted in the past laid the foundation for her current transformation, but this 2025 version feels different—bolder, more confident, and perfectly aligned with her current era.
More Than Just Hair: Jenner’s “Resurgence” and Ageless Glamour
This makeover is the culmination of a period that many, including her own stylist, are calling a “resurgence” for Kris Jenner. In recent months, she has received praise for her refreshed and youthful style, most notably at Lauren Sánchez’s bachelorette party in Paris in May.
Following that appearance, it was confirmed Jenner had aesthetic enhancements from renowned plastic surgeon Dr. Steven Levine. Jenner has always been open about her philosophy on cosmetic procedures, famously saying on a 2015 episode of Good Work, “You have to do what makes you feel good, first of all. You can’t do something because somebody else wants you to do it.”
Her brand is based on this ethos of taking charge of one’s appearance and “aging gracefully” on her own terms. Chris Appleton captured this sentiment perfectly in a September interview with PEOPLE. He joked that his TikTok was “a Kris Jenner fan account at this point,” adding, “I love that she is having this resurgence and that she is living her best life. I’m all for reinventing yourself, no matter your age. I think she’s the queen at it right now.”
This platinum blonde hair is a visual manifestation of that bold statement: style, relevance, and glamour are not determined by age.
Frequently Asked Questions
How many divorces has Kris Jenner had?
Kris Jenner has had two divorces. She was married to Robert Kardashian from 1978 to 1991 and to Caitlyn Jenner from 1991 to 2015.
Is Kris Jenner LGBTQ?
No, Kris Jenner has not publicly identified as part of the LGBTQ+ community. All of her known public relationships, including her two marriages, have been with men.
What ethnicity are the Kardashians?
The Kardashian children are of Armenian descent from their father, Robert Kardashian, and of mixed Western European descent (including English, Scottish, and Dutch) from their mother, Kris Jenner.
How old was Kris when she gave birth to Kylie?
Kris Jenner was 41 years old when she gave birth to her youngest daughter, Kylie Jenner, in 1997.
What is Kris Jenner’s net worth?
As of 2025, Kris Jenner’s net worth is estimated to be around $240 million, largely earned from her role as “momager” to her children and her own business ventures.
Official Social Media Accounts
Keep in touch with the creators behind the look:
- Kris Jenner:
- Instagram: @krisjenner
- Chris Appleton:
- Instagram: @chrisappleton1
- TikTok: @chrisappletonhair
- Ash K. Holm:
- Instagram: @ash_kholm
